{"product_id":"sulwasoo-6812541838","title":"[HERA] Hydro-Dew Plumping Cream (50ml)","description":"\u003cp\u003eThis moisturizing cream is designed to plump the skin with hydration and improve skin texture. It helps create a smooth, dewy base for makeup application while firming the skin.\u003c\/p\u003e\u003cbr\u003e\u003ch3\u003e\u003cb\u003eAbout the Brand\u003c\/b\u003e\u003c\/h3\u003e\u003cp\u003eHERA is a luxury South Korean beauty brand established in 1995 by the Amorepacific Group, designed to embody the sophisticated, contemporary spirit of 'Seoul Beauty.' The brand's philosophy revolves around the concept of 'Here, Now, Myself,' encouraging individuals to discover and confidently express their authentic, inherent beauty. HERA is renowned for its high-end, innovative makeup and skincare products that blend traditional Asian aesthetics with modern trends, often setting the standard for the K-beauty industry. They are perhaps most famous for their revolutionary cushion foundations, which seamlessly combine skincare benefits with a flawless makeup finish. The brand targets a modern, trend-conscious audience, including Gen Z and millennials, and frequently collaborates with high-profile muses to maintain its status as a leader in luxury beauty. With a focus on elegance, minimalism, and high-performance formulas, HERA positions itself as a premium brand that empowers users to achieve a healthy, radiant glow while celebrating their unique identity.\u003c\/p\u003e","brand":"HERA","offers":[{"title":"50ml","offer_id":47641678020791,"sku":null,"price":40.92,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0719\/1910\/8279\/files\/3377768239221333-ab1ea994-c88e-4fdc-b32b-200e5b9ed67d.jpg?v=1776120552","url":"https:\/\/kcosonline.com\/products\/sulwasoo-6812541838","provider":"KCOS","version":"1.0","type":"link"}